Running a free range egg production unit is a 24 hours a day job. But while you are tied up on the farm there are, every day, events taking place that will impact upon the way you make your living.
The supermarkets are setting price levels and launching strategies that will affect your income; legislators in Whitehall are dictating new rules; packers are reviewing costs; and assurance bodies are implementing ever more stringent requirements.
As an individual it may seem impossible to have any influence over the decisions being made.
But there is a way. Hundreds of producers have already joined together as the British Free Range Egg Producers Association, which for over 30 years has played a key role in the UK egg industry, influencing legislation, shaping policy and fighting for a fair deal for its members.